Spot Colours Spot colours are the preferred method of producing stationery inexpensively, and also the method used where colour accuracy is deemed essential, for instance a company logo. The standard reference guide to spot colour work in the UK is Pantone®. Basically, an ink colour is ready-mixed to produce a particular colour, as in Pantone® […]
Print vs Digital Media – The Death of Print?
Print vs Digital The world of digital media is popular among the new generation of internet users. Today, the younger generation uses the internet to get information and their source of research is only the internet as compared to the older generations who read newspapers and magazines, the old-fashioned way of getting information. The youngsters […]
Business Brochure Printing: Picking the Perfect Paper
Business Brochure Printing A business brochure warrants an investment and involves expected returns. Making an impact means choosing the right quality, weight, and size paper. Read the following to choose the perfect paper for your business brochure. Paper Size Brochures, made with paper of various sizes, remain effective yet contrast in desired result. A photographer […]
Logo Design
Logo Design – first considerations One of the most important decisions you need to make, before commissioning a designer to begin work on your logo, is to decide how many colours will be used to produce your stationery/brand. For instance, if your logo has been produced using a 4 colour process then this will impact […]
How Visual Retail Merchandising Catches Your Attention in 2018
Visual Retail Merchandising In the retail industry we understand how important it is to get your products out there for the whole world to see. Merchandising and advertising are incredibly important as they showcase your products and bring them into the public eye, ready to be snapped up by keen buyers. With so many different […]
Free Business Cards – a bargain right?
Free Business Cards Why would you pay good money for business cards when some companies are giving away free business cards ? It’s the same product isn’t it? Top class quality and finish printed on a professional heavyweight board? A card I can be proud of when handing out to prospective clients? Well, all we […]